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our story
our story
Nature Baby is a family business that works to create a world that that nurtures you, your baby and nature. We began in 1998 as a quest for sustainable, natural and innovative products for our own family.
in love with nature
After the birth of our first child, we were inspired to find these natural and organic alternatives for our own children, rather than having to accept the mainstream of products that were mostly synthetic or unsustainable.
We take care in what we select and how they are made so that you can rest assured you are getting the best for your baby, naturally. We believe that as consumers and parents, by making educated choices during this significant period, we can provide a healthy, enriching environment for our children and at the same time nourish and preserve the world in which they will grow.
purity
Organic, natural and chemical-free. Our clothing is made of organic cotton and merino, without the use of harmful chemicals, leaving nothing on your baby’s skin except pure goodness.
quality
Well made with the best materials. We search high and low for materials, fabrics and products to meet baby’s changing needs, choosing only the best for you and your baby.
useful
Only the essentials that you need. We focus on creating classic and practical styles that can be everyday essentials for your baby.
caring
Soft on the skin, and on the world. All our clothing and products are produced in a way that cares for the earth and its workers.
